1-Trillion Dollars in eCommerce Sales & Magento’s Opportunity to Capture Greater Interest
The eCommerce industry surpassed a trillion-dollars in sales worldwide for 2012, and continues to demonstrate substantial growth. eMarketer reported for the 2012 selling year, B2C eCommerce sales grew by 21.1 percent worldwide,and predicted that sales will increase another 12.3 percent to nearly $1.3 trillion dollars for 2013. [1]
Last year, North America lead the way with a total share of 30.5 percent at 364.66 billion in total sales.[2] eCommerce sales will continue to increase in North America and grow to even greater levels across the global market according to projections made by eMarketer. In the coming years, projections indicate North America will lose it’s top position as the leader in eCommerce sales to Asia-Pacifc. Last year (2012) Asia-Pacific’s share of spending was 30.5 percent, while this year Asia-Pacific is projected to attain 33.4 percent of the total sales made online, to surpass North America at 31.5 percent. Despite the changing eCommerce landscape, the single largest country will remain the United States with China being a close second. This may indicate global market trends will increase with the United States leading the direction for new online shopping innovations.
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