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Daily ArchivesNovember 18, 2019

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Revisiting the DCKAP Summit with Jeries

Last week, our team attended DCKAP Summit, one of the few agency-organized conferences in North America. Not only did we sponsor the event, but we also volunteered our time to prepare and give presentations to the conference attendees on how managed ecommerce solutions are paving the way for merchant success. 

In attendance was Jeries Eadeh, the Hostdedi VP of Channel Sales at Hostdedi, Amber Hamad, Strategic Partner Development Manager, and Anna Brown, also Strategic Partner Development.

The event took place over one day and saw 15 speakers make their way to the stage to present on diverse topics, such as how to monetize customer support interactions and how to solve ecommerce pain points with integrations and PIM. 

In total, the event brought together some of the best minds in ecommerce across the US. The knowledge shared provided insights into core merchant pain points and offered actionable advice on how to realize the potential of a storefront. 

Below is a roundup of how it went, what we thought and what we learned.

From Humble Beginnings 

The morning keynote and general session were MC’d by Christopher Cuenza, who was a key figure not only introducing the speakers, but he always stopped to remind us what a special opportunity this event was for everyone.  Throughout the day he reminded us to make sure to meet someone new, learn a few things about them and share some genuine interest in one another. 

Found and CEO of DCKAP, Karthik Chidambaram, naturally kicked off the morning keynote with some preparation for topics and discussions to be presented throughout the day. Karthik shared inspiring stories about DCKAPs humble beginnings in Chicago, Illinois.  

Thanks to Karhik, and the entire team at DCKAP, in attendance was an amazing group of agencies, technology providers and merchants All of them there to discuss various topics from modern development to cloud services, product customization platforms, QA testing and much much more.

Exploring Modern Ecommerce Trends 

This was followed by Karthik was Marc Ostryniec Global SVP Sales at BigCommerce, who presented a riveting story around modern-day commerce trends. He connected today’s best practices back to some great American businessmen and provided advice on how merchants can drive growth with their businesses. Of particular interest was how folks like King C. Gillette and businesses like the Dollar Shave Club followed the same business model to disrupt an entire industry.  

We learned from some other extraordinary people like Mohan Natarajan, Praveen Venugopal, Bhavani Ramasubbu.  Who all took the opportunity to help merchants solve some challenging problems with product customization, management strategies, and simple quality assurance testing tools. It’s clear the DCKAP team have been putting their heads together and working incredibly hard to solve many common pain points for merchants.  

We finished up the day with another round of presentations from Sivaranjani Ramamoorthy with DCKAP, Stephen Cohan from Dot Digital and Steve Hoffman from Avalara.  All of these touched on important and relevant topics for today’s modern retailers. The afternoon group tackled challenging subjects like ADA compliance, growing your business with marketing automation, and managing both federal and local state sales taxes as a remote company operating across multiple state lines. 

Speaking on the Tools and Features Modern Merchants Need

I greatly appreciate the opportunity to present and speak with everyone at the conference.  

As we continue to network and meet merchants, agencies and technology providers, we’re learning that cloud computing, information security and performance-tuned architecture remain to be some of the most critical challenges facing today’s merchant.  I talked about the tools and features we’ve implemented for our clients. This included auto scaling, 1-click development sites, and more. 

Thank you to DCKAP and the entire team who organized the event.  It’s clear this event will be a must-attend next year. We look forward to working with everyone again to make the next event even more successful.

Learn more about how managed hosting can help you create solutions that do more. 

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